Direct-to-consumer pharmaceutical marketers suffering from marketing inefficiencies can knock out problems right at their source, thanks to a new strategic research service from Copernicus. The Copernicus SMART Solution delivers a healthy dose of taregeting and media guidance to improve DTC advertising ROI.
(PRWeb May 21, 2009)
Read the full story at http://www.prweb.com/releases/2009/05/prweb2441504.htm